Does Haimsait Support Mailing Lists On Managed And Self-Managed Servers?
Leeann Morgan
Last Update 3 years ago
Should you need to run marketing and advertisement campaigns, our Managed and Self-Managed Servers are better suited for this purpose, and mailing lists can be adequately maintained whereby a limit of 3600 recipients is set.
This limit can be altered upon request provided that the customer regulates the sending of emails and that these emails do not constitute spam.
We have a strict Acceptable Use Policy that does not tolerate spam. For a mailing list to be considered legitimate and not spam the following criteria need to be met
- Administer confirmed ‘opt-in’ mailing lists where the recipient or would-be subscriber provides a positive response to an initial email e.g. the recipient replies to an email or clicks on a link in the email indicating consent.
- A ‘remove’ or ‘unsubscribe’ link (an opt-out procedure) must be provided to make it easier for the recipient to revoke consent or cancel their subscription. Mailings must cease promptly once a subscription is canceled.
- Mailing list administrators must take adequate steps to ensure that their lists are not used for abusive purposes.
- All communication is consensual.
- No one should ever have to unsubscribe from a list they did not intentionally subscribe to.
Mailing lists: spam best practices
In order to prevent being labeled a spammer, you need to ensure that your intended recipients have given their consent to receiving an email via some affirmative means, such as a double opt-in procedure.
It is also important that you have procedures in place that allow the recipient to easily revoke their consent i.e. an ‘unsubscribe’ or ‘remove’ link in the mail.
Best Practices to conduct a legitimate mailing list:
- Make use of a double opt-in procedure. Not only must the user take action to add himself to a list, but he then receives a confirmation email of his subscription. He must reply to the email to be added to the list. This is done to ensure that the customer did not subscribe by mistake or somebody else did not subscribe him to receive your regular email.
- A ‘remove’ or ‘unsubscribe’ link (an opt-out procedure) must be provided to make it easier for the recipient to revoke consent or cancel their subscription. Mailings must cease promptly once a subscription is canceled.
- Mailing list administrators must take adequate steps to ensure that their lists are not used for abusive purposes.
- Avoid multiple font sizes and colors as these promote mail being flagged as spam.
- Blank spaces increase your spam percentage allocated by most scoring systems.